Privacy Policy

1. An overview of data protection

2. General information and mandatory information

3. Data protection officer

Statutory data protection officer

We have appointed a data protection officer for our company:

• TÜV Informationstechnik GmbH
• Unternehmensgruppe TÜV NORD
• IT Security, Business Security & Privacy
• Langemarckstraße 20
• 45141 Essen
• Telefon: +49 201 8999 461
• E-Mail: privacyguard@tuvit.de

4. Data collection on our website

Cookies

Some of our web pages use cookies. Cookies do not harm your computer and do not contain any viruses. Cookies help make our website more user-friendly, efficient, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called "session cookies." They are automatically deleted after your visit. Other cookies remain in your device's memory until you delete them. These cookies make it possible to recognize your browser when you next visit the site.

You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions, to always reject them, or to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Cookies which are necessary to allow electronic communications or to provide certain functions you wish to use (such as the shopping cart) are stored pursuant with Art. 6 paragraph 1, letter f of DSGVO. The website operator has a legitimate interest in the storage of cookies to ensure an optimized service provided free of technical errors. If other cookies (such as those used to analyze your surfing behavior) are also stored, they will be treated separately in this privacy policy.

Server log files

The website provider automatically collects and stores information that your browser automatically transmits to us in "server log files". These are:

• Browser type and browser version
• Operating system used
• Referrer URL
• Host name of the accessing computer
• Time of the server request
• IP address

These data will not be combined with data from other sources.

The basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.

Contact form

Should you send us questions via the contact form, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1)(a) DSGVO. You may revoke your consent at any time. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will retain the data you provide on the contact form until you request its deletion, revoke your consent for its storage, or the purpose for its storage no longer pertains (e.g. after fulfilling your request). Any mandatory statutory provisions, especially those regarding mandatory data retention periods, remain unaffected by this provision.

Registration on this website

You can register on our website in order to access additional functions offered here. The input data will only be used for the purpose of using the respective site or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject your registration.

To inform you about important changes such as those within the scope of our site or technical changes, we will use the email address specified during registration.

We will process the data provided during registration only based on your consent per Art. 6 (1)(a) DSGVO. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

We will continue to store the data collected during registration for as long as you remain registered on our website. Statutory retention periods remain unaffected.

Registration with Facebook Connect

Instead of registering directly on our website, you may also register using Facebook Connect. This service is provided by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

If you decide to register with Facebook Connect and click on the "Login with Facebook" or "Connect with Facebook" buttons, you will be automatically redirected to the Facebook platform. There you can log in with your Facebook username and password. This will link your Facebook profile to our website or services. This link gives us access to your data stored on Facebook. Including especially your:

• Facebook name
• Facebook profile picture
• Facebook cover picture
• Email address provided to Facebook
• Facebook ID
• Facebook friends
• Facebook Likes
• Birthday
• Gender
• Country
• Language

This data will be used to set up, provide, and personalize your account.

For more information, see Facebook's Terms of Use and Privacy Policy. These can be found at https://de-de.facebook.com/about/privacy/ and https://www.facebook.com/legal/terms/.

Processing of data (customer and contract data)

We collect, process, and use personal data only insofar as it is necessary to establish, or modify legal relationships with us (master data). This is done based on Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract. We collect, process and use your personal data when accessing our website (usage data) only to the extent required to enable you to access our service or to bill you for the same.

Collected customer data shall be deleted after completion of the order or termination of the business relationship. Legal retention periods remain unaffected.

Data transferred when signing up for services and digital content

We transmit personally identifiable data to third parties only to the extent required to fulfill the terms of your contract with us, for example, to banks entrusted to process your payments.

Your data will not be transmitted for any other purpose unless you have given your express permission to do so. Your data will not be disclosed to third parties for advertising purposes without your express consent.

The basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract.

5. Hosting

External hosting

Hetzner- Hosting

Our websites are operated and hosted by an external service provider (host) Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany.

Hetzner Online GmbH is a german hosting company and their data centers are located exclusively in Germany.

Personal data collected on this website are stored on the servers of the host. These may include, but are not limited to, IP addresses, contact requests, metadata and communications, contract information, contact information, names, web page access, and other data generated through a web site.

The host is used for the purpose of fulfilling the contract with our potential and existing customers (Art. 6(1)(b) GDPR) and in the interest of secure, fast, and efficient provision of our online services by a professional provider (Art. 6(1)(f) GDPR).

Our host will only process your data to the extent necessary to fulfil its performance obligations and to follow our instructions with respect to such data.

We have concluded a Data processing agreement with Hetzner Online GmbH in which Hetzner commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

Information on data protection and the legal framework of Hetzner Online GmbH can be found in the following link: https://www.hetzner.com/de/rechtliches/datenschutz

Internal Hosting

Strato

We use the services of the Strato AG, a german hosting company based in Pascalstraße 10, 10587 Berlin, Germany to store the data of internal company projects.

The personal data collected within the Strato AG servers, is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR. The data centers our servers are located in, are within the German territory only.

The Strato AG data centers have been consistently TÜV-certified according to ISO 27001 since 2004.

We have concluded a Data processing agreement with Strato AG in which Strato AG commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information about Strato´s privacy policy, please visit: https://www.strato-hosting.co.uk/privacy-policy/

Amazon web services

rankingCoach uses “Amazon Web Services (AWS)”, a service of Amazon Web Services Inc., 410 Terry Avenue North, Seattle, WA 98109, USA, which provides us with the following cloud storage services.

S3 - data storage for caching

CloudFront - for caching website and speed-up for non EU countries

Redshift - Business Intelligence

EC2 instances -temporary instances

AWS has demonstrated compliance with a range of internationally recognised standards for content, data and infrastructure security.

The personal data collected within the AWS servers, is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

We have concluded a data processing agreement with Amazon Web Services (AWS) in which Amazon Web Services (AWS) commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on AWS’ privacy policy please see: https://aws.amazon.com/privacy/

6. Social media

7. Analytics and advertising

8. Newsletter

Newsletter data

If you would like to receive our newsletter, we require a valid email address as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive this newsletter. No additional data is collected or is only collected on a voluntary basis. We only use this data to send the requested information and do not pass it on to third parties.

We will, therefore, process any data you enter onto the contact form only with your consent per Art. 6 (1) (a) DSGVO. You can revoke consent to the storage of your data and email address as well as their use for sending the newsletter at any time, e.g. through the "unsubscribe" link in the newsletter. The data processed before we receive your request may still be legally processed.

The data provided when registering for the newsletter will be used to distribute the newsletter until you cancel your subscription when said data will be deleted. Data we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.

Sparkpost

rankingCoach uses “Sparkpost” a product of the company Message Systems Inc., 9160 Guilford Rd, Columbia, MD 21046.

Sparkpost is an email delivery platform.

We use it for sending emails to customers. We only send emails with the previous consent of the recipient or under the basis of legitimate interest covered in Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with Sparkpost in which Sparkpost commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Sparkpost collects, please visit the Terms of Use page of Talend and their privacy policy: https://www.sparkpost.com/policies/privacy/

9. Plugins and tools

Outgrow

rankingCoach uses “Outgrow” a product of the company Outgrow, 401 Park Ave, 10th Floor, New York 10016.

Outgrow is a flexible marketing platform built around interactive calculators, quizzes, and other interactive content. We use it to engage customers through quizzes and improve our product based on their replies and needs.

All information collected by us is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with Outgrow . in which Outgrow commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Outgrow collects, please visit the Terms of Use page of Outgrow and their privacy policy: https://outgrow.co/privacy-policy/

rankingCoach SRL

rankingCoach uses the services of rankingCoach SRL, Vlad Victor Delamarina 1 E, Timisoara 300077 Romania.

rankingCoach SRL is a software development company. testing and administration company. rankingCoach uses their services for software and website development, as well as for developing other company external and internal projects.

All information collected by us is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with rankingCoach Srl. in which rankingCoach srl commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

Review.io

We use “Review.io” a product from the company REVIEWS.io 2020 GMBH, Stralauer Allee 6 10245 Berlin, Germany

Review.io is a marketing solution for customer review collection and management.

We use it to help us collect video, photo & text reviews from our customers and display these reviews on our site, on Google and on our Social Media platforms.

All information collected by us is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with Review.io 2020 GmbGH, in which Review.io commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Review.io collects, please visit the Terms of Use page of Review.io and their privacy policy: https://www.reviews.io/front/data-protection

Satismeter

rankingCoach uses “SatisMeter” a product of the company SatisMeter s.r.o, Česká 1113/1, Prague 5, 158 00, Czech Republic.

Satismeter is an NPS feedback platform.

We use satismetet to gather customer feedback and use it to increase retention, higher customer satisfaction and insights into customers needs for better product development.

All information collected by us is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with SatisMeter s.r.o, in which Satismeter commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Satismeter collects, please visit the Terms of Use page of Satismeter and their privacy policy: https://www.satismeter.com/privacy-policy/

Docusign

rankingCoach uses “Docusign”, a product of the company DocuSign Inc. 221 Main St., Suite 1550 San Francisco CA 94105, United States of America, for electronically signing contracts in particular for the conclusion and execution of agreements between rankingCoach and its agency customers as well as partners.

The data we collect is:

• name
• email addresses
• mailing address
• phone number
• billing information
• signature
• Ip address

The purpose of the data collection is based on Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contractual obligation.

We have concluded a Data processing agreement with Docusign Inc. in which Docusign commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information about Docusign´s privacy policy, go here: https://www.docusign.de/unternehmen/datenschutz

Trustpilot

rankingCoach uses “Trustpilot” a product of Trustpilot A/S, Pilestræde 58, 5. Stock, 1112 Kopenhagen, Danemark.

Trustpilot is an open, online review platform where any consumer with a buying or service experience can review any company or product.

We use Trustpilot to gather customer reviews through automatic review integration and use it to improve our product and services.

All information collected by us is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with Trustpilot in which Trustpilot commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Trustpilot collects, please visit the Terms of Use page of Tableau and their privacy policy: https://uk.legal.trustpilot.com/for-reviewers/end-user-privacy-terms

Uberall

rankingCoach uses “Uberall” a product of uberall GmbH. Hussitenstraße 32 – 33 13355 Berlin, Germany.

Uberall is a digital location marketing solution.

We use the Uberall software to connect our customer information to the different online directories worldwide. Our customer provides their business location information and the uberall software syncs it and updates it at the same time on the different business local directories.

All information collected by us is subject to this data privacy policy and collected on the basis of fulfilling the contract with our existing customers (Art. 6(1)(b) GDPR).

We have concluded a Data processing agreement with uberall GmbH in which uberall commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information uberall collects, please visit the Terms of Use page and their privacy policy: https://uberall.com/en-gb/company/privacy-policy

YouTube

Our website uses plugins from YouTube, which is operated by Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here the YouTube server is informed about which of our pages you have visited.

If you're logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used to help make our website appealing. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.

Further information about handling user data, can be found in the data protection declaration of YouTube under https://www.google.de/intl/de/policies/privacy .

Signalize

This website uses the software “ Signalize”, provided by etracker GmbH, Erste Brunnenstr. 1, 20459 Hamburg, Germany.

Signalize software enables us to send our customers push notifications. We ask our customers for their consent first and collect only data processed to deliver the notifications they subscribed to and to configure notification-related settings. We always ask for consent to store this data. In this case, the legal basis for data processing is Art. 6 Para. 1 lit. a GDPR. You can object to receiving notifications at any time via the settings of your browser or mobile device.

We have concluded a Data processing agreement with etracker GmbH, in which etracker GmbH commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information about Signalize´s privacy policy, please visit: https://signalize.com/en/datenschutz/

Google Web Fonts

For uniform representation of fonts, this page uses web fonts provided by Google. When you open a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

When you call up a page of our website that contains a social plugin, your browser makes a direct connection with Google servers. Google thus becomes aware that our web page was accessed via your IP address. The use of Google Web fonts is done in the interest of a uniform and attractive presentation of our website. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.

If your browser does not support web fonts, a standard font is used by your computer.

Further information about handling user data, can be found at https://developers.google.com/fonts/faq and in Google's privacy policy at https://www.google.com/policies/privacy/.

Google Maps

This site uses the Google Maps map service via an API. It is operated by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland

To use Google Maps, it is necessary to save your IP address. This information is generally transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer.

The use of Google Maps is in the interest of making our website appealing and to facilitate the location of places specified by us on the website. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.

Further information about handling user data, can be found in the data protection declaration of Google at https://www.google.de/intl/de/policies/privacy/ .

Intercom

This site uses Intercom as a communication medium and for customer management. The provider is Intercom, Inc. 98 Battery Street, Suite 402, San Francisco, CA 94111 USA.

We use Intercom for additional data analysis, e.g. to query the time of registration or user activity as part of customer support. Furthermore, Intercom can be used as a communication medium, for emails or messages within the product. In order to better understand our user base, Intercom collects information that is publicly available , such as the user's company, job title, website, social network handle and physical addresses.

For more information about Intercom's privacy policy, please visit https://www.intercom.com/terms-and-policies#privacy . Intercom's services are regulated by Intercom's Terms of Use, which you can find here https://www.intercom.com/terms-and-policies#terms.

The transmission of your data to Intercom takes place on the basis of Art. 6 para. 1 lit. a DSGVO (consent) and Art. 6 para. 1 lit. b DSGVO (processing for the fulfilment of a contract). You have the possibility to revoke your consent to data processing at any time. A revocation has no effect on the effectiveness of data processing operations in the past.

reCAPTCHA

rankingCoach uses reCAPTCHA version 3. reCAPTCHA is subject to Google’s Privacy Policy and Terms of Use .

Fullstory

This website uses Fullstory, a website analysis service of Fullstory Inc, 818 Marietta Street, Atlanta, GA 30318, USA. Fullstory records the user behaviour on our website. The records of visitor sessions allow the site operator to analyze them and then improve the site experience for visitors. Fullstory stores and collects data in an anonymous form using cookies. Tracking (i.e. the collection of data generated by the cookie and related to the use of the website) can be deactivated at any time. Please follow the instructions at https://www.fullstory.com/optout.

Zapier

rankingCoach uses “Zapier” a product of Zapier Inc. 548 Market St. #62411, San Francisco, CA , United States of America

Zapier is a tool that connects different applications and helps companies automate their workflows.

We use Zapier to connect different applications for internal company processes and workflows.

All information collected by us is subject to this data privacy policy and collected on the basis of our legitimate interests (exclusively for optimizing our marketing measures and improving the quality of our website.) based on Art. 6 para. 1 lit. f GDPR.

For this purpose, we have concluded a Data processing agreement with Zapier Inc. in which Zapier commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Zapier collects, please visit their privacy policy: https://zapier.com/privacy

10. Payment service providers

PayPal

Our website accepts payments via PayPal. The provider of this service is PayPal (Europe) S.à.r.l & Cie, S.C.A. (22-24 Boulevard Royal, L-2449 Luxembourg.

If you select payment via PayPal, the payment data you provide will be supplied to PayPal based on Art. 6 (1) (a) (Consent) and Art. 6 (1) (b) DSGVO (Processing for contract purposes). You have the option to revoke your consent at any time with future effect. It does not affect the processing of data previously collected.

Stripe

Our website accepts payments via Stripe. The provider of this service is Stripe Payments Europe, Ltd., The One Building, 1 Grand Canal Street Lower, Dublin 2, Ireland.

If you select payment via credit card, the payment data you provide will be supplied to Stripe based on Art. 6 (1) (a) (Consent) and Art. 6 (1) (b) DSGVO (Processing for contract purposes). You have the option to revoke your consent at any time with future effect. It does not affect the processing of data previously collected.

GoCardless

Our website accepts payments via GoCardless. The provider of this service is GoCardless Ltd, Sutton Yard, 65 Goswell Road, London, EC1V 7EN, United Kingdom.

If you select payment via SEPA, the payment data you provide will be supplied to GoCardless based on Art. 6 (1) (a) (Consent) and Art. 6 (1) (b) DSGVO (Processing for contract purposes). You have the option to revoke your consent at any time with future effect. It does not affect the processing of data previously collected.

Zuora

rankingCoach uses “Zuora” a product of Zuora Inc. 101 Redwood Shores Parkway Redwood City, CA 94065, United States of America.

Zuora is a cloud billing and subscription management solution.

We use it for subscription management, invoicing, payments and accounting.

All information collected by us is subject to this data privacy policy and collected on the basis of fulfilling the contract with our existing customers (Art. 6(1)(b) GDPR).

We have concluded a Data processing agreement with Zuora Inc. in which Zuora commits itself to process user data only in accordance with our instructions and compliance with the EU data protection standard.

For more information on what type of information Zuora collects, please visit the Terms of Use page and their privacy policy: https://zuora.com/privacy-statement/

11. Artificial Intelligence

Use of OpenAI

Purpose of Data Processing

Our website uses OpenAI’s technology to generate content for various aspects of our digital presence, including but not limited to, website content, social media posts, and advertising materials. This innovative technology helps us to create engaging, original content efficiently.

Scope of Data Processing

To facilitate content generation, we may provide OpenAI with input data which could include product descriptions, service details, or other marketing material necessary to generate coherent and contextually relevant content. OpenAI processes this input to produce textual content that we may use across our digital channels.

Data Security

The protection of your data is paramount. We adhere to strict data protection protocols to ensure that all information used in content generation is secure. Similarly, OpenAI is committed to maintaining the security and confidentiality of data processed by its systems.

Your Rights

As detailed in our privacy policy, you have various rights concerning your personal data, including the right to access, rectify, erase, and restrict the processing of your data. We respect these rights and are committed to upholding them.

Data Retention

We retain data used for content generation only as long as necessary for our content creation processes. Following the creation of content, we perform regular reviews to determine if the data should be retained or securely deleted, according to legal obligations and relevance to our ongoing content needs.

Changes to the Use of OpenAI Services

We will update you on any significant changes to our use of OpenAI services that affect your rights or the handling of your data. Any such changes will be reflected in this privacy policy and communicated through appropriate channels.

Contact Information

Should you have any questions regarding the use of OpenAI for content generation, or about the management of your personal data, please contact us via support@rankingcoach.com.

Consent

By engaging with our website, application, and content, you acknowledge and consent to the use of your data in conjunction with OpenAI’s services for the purposes described herein.