Founded on a clear vision
It is our belief that small businesses are the backbone of our economy making a significant contribution to our society through innovation and bringing prosperity to us all.
We are confident that we can make an important contribution to the success of small and local businesses, enabling them to compete against the big players and chains by making all of the latest and most important aspects of Digital Marketing simple, effective, and affordable for them.
Furthermore, we believe in the importance of knowledge as a determining factor for success. We strive to collect and process massive amounts of information that will give small businesses the competitive advantage that they need to thrive.
We give small businesses the power to compete with the global top dogs.
Starting off on a wild journey
The motivation
We, the founders of rankingCoach have worked in Digital Marketing since those early days of beeping dial-up modems and AOL. We first helped clients from major companies to be successful online, but we soon began to realise that the businesses we really wanted to help were small and local ones. The businesses owned by families and friends; the stores we use every day that are a vital part of our communities.
The Idea
What these businesses needed was an affordable and easy to understand way of accessing Digital Marketing, so they can thrive in this new digital age. We decided to combine our love of small businesses with our expert knowledge of Digital Marketing to create an easy-to-use online platform with step-by-step instructions and video tutorials for every essential Digital Marketing activity these businesses need to be successful online.
We wanted to break down the barrier of price and knowledge to small businesses, so they can get top rankings on search engines and boost their online visibility, empowering small businesses to compete with the big chains and corporations and to prosper online. We knew this was the best thing we could do to protect and strengthen our communities for generations to come, so we set to work making rankingCoach a reality.
Our first product
Within a year the first version of rankingCoach, a DIY SEO solution, was ready to be tested in the market. It was a huge hit which caught the attention of Strato AG, Germany's second largest hosting company, who became our first reseller, attracting many new users and a huge buzz around rankingCoach.
Soon, hosting companies everywhere knew about our success and they wanted to join the rankingCoach family. This was a really exciting phase in which we brought rankingCoach to the world, forging several partnerships with resellers across the globe. All of these experiences broadened our horizons massively, helping us to think more internationally. This has become part of rankingCoach’s DNA.
Expanding into new fields
This experience broadened our understanding of the needs of small businesses. Their enthusiastic response to the SEO version motivated our team to expand our offerings and create solutions for Online Presence, Digital Presence Management, Web Reputation, and Search Engine Advertising. All of these new features met high demand and excellent feedback from business owners.
Closing the circle
The success of these many new standalone features emboldened rankingCoach to close the circle and create the complete Digital Marketing solution for small businesses: rankingCoach 360. This all-in-one product offers these enterprises everything they need to be successful online in one place, always up to date and always easy to use.
Taking it to the next level
rankingCoach’s latest feature, VISION represents a game changing innovation for small businesses, giving them the power to effectively monitor their online brand. The feature sits at the heart of rankingCoach 360 in the form of a Facebook-like stream showing entrepreneurs all the most important information affecting their business and its competitors.
By developing the power to collect all publicly available information that affects small businesses and making it available to our customers, in a few short years, rankingCoach has transformed itself into a massive data company, providing small businesses with the marketing power and insights they need to survive and thrive in this new century.
This is where we are today — the entire rankingCoach team working every day with heart and soul to ensure that small companies can compete with large chains and brands in their respective markets. We believe that through rankingCoach we are making an extremely important contribution to the success of entrepreneurs, small businesses and our society as a whole.
